February and March have two important shoe events: Micam and GDS.
Continuing the international policy of Natural World Eco, we were present in the two fairs showing the new ecofriendly shoe collections. There is more public interested in organic and sustainable fashion, not only in foreign markets but also in the Spanish market is appearing more and more knowledge about the ecological and responsible culture.
The Micam was an ideal act for showing our shoes and the new concepts of the brand. In addition, we wanted to give to assitants typical products from Rioja. The results were positive for Natural World Eco even though the show presented some negative figures in the last edition conditioned by the delicate situation in Russia as well as the general transport strike in Italy during those days. The Micam closed this year with an attendance of 33,372 visitors which 17,606 were international visitors. The next edition will be on August 31, of course we will be present.
Meanwhile, Düsseldorf has been the other place were Natural World Eco shows their ecofriendly shoe collections for adult and child. Another perfect scene for our commercial action strategy. 80 Spanish firms were present at the event and the feeling was positive despite of some decrease in the number of visitors. However, GDS remains reference for those fashion and footwear firms who want to focus on the German market and the central and northern Europe market. GDS Shoefair will reopen its doors on July 30. We will be there too.
Natural World Eco gets a very positive balance of both fairs.
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per la salute
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Natural World è in prima linea nella difesa dell'ambiente. Il suo spirito ecologico si riflette nel processo di fabbricazione con l'utilizzo di materiali ecologici al 100%: cotone, gomma naturale, cartone riciclato per le scatole, l'assenza di qualsiasi materiale dannoso per la salute e il rifiuto di qualsiasi forma di lavoro minorile.